CYBER FEMINISM: HOW TECHNOLOGY IS BEING USED TO FIGHT VIOLENCE AGAINST WOMEN

By Juliana Guarany 


In order to show the world how much street harassment can ruin our days a few groups took on new technology to expose this problem. Using Google maps, they asked women to pin places where they were harassed and tell their stories. The campaigns were national, but similar in different parts of the globe. In Egypt, the HarassMap showed not just catcalling stories, but also situations of gang-abuse and women being assaulted during the Arab Spring demonstrations. A campaign in Brazil called Chega de Fiu Fiu (Enough of Whistling) conducted empirical research to prove that women actually do not like to be catcalled. They also created their own map. Hollaback, a global initiative based in the USA, has their own maps of testimonials as well as an app, so women can pin an incident of harassment at the same time it occurs. A similar app was also adopted by a project in South Africa called Blow the Whistle. Another Brazilian initiative called PLP 2.0 took it a step further and connected their app to the police. Aimed at domestic violence, this app follows specific cases and works as a panic button if a woman is attacked. It is still restricted to one city but is slowly increasing the area it covers. There are countless such projects around the world that use technology to amplify their work. Several times we might see different groups working on similar ideas, not knowing that someone, in a different part of the globe, has a solution they haven’t thought off yet. Feminist activists needs a global database. In order to document feminist projects and connect similar ones, I created FemMap , a collaborative website that gathers information about projects focused on gender equality. It works both as a database and as a communication channel. As the platform gets more collaborators, it becomes a significant source of information about what type of projects are being done and the best practices for each idea. Through FemMap, groups can avoid redundancies in their work and help other organizations in whatever capacity they can- material, coding or simply better ideas to make it happen. We are using technology to break country and culture barriers. It’s important to know how to benefit from technology and make it available to all. By working together, feminist groups are able to learn from mistakes made by others. Achieving gender equality is a long and bumpy road, so it’s always good to know we can get help.

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Justice Adda was a part of the Cambridge Social Ventures Programme in the Cambridge Centre for Social Innovation at Cambridge Judge Business School 2016-17.